Opens in a new tab

Category: Uncategorized

  • April 5, 2026
    There is something almost meditative about baking sourdough. It is slow, it is tactile, and it demands your attention in…
  • April 5, 2026
    Cities are dense, loud, and covered in concrete. But look up, and you might find something unexpected: gardens growing quietly…
  • April 5, 2026
    Most people think sleep is just the absence of wakefulness. It is not. What happens in your brain during those…
  • March 1, 2026
    Welcome to WordPress. This is your first post. Edit or delete it, then start writing!

$40K+ REVENUE GENERATED

695 PURCHASES · 5 CAMPAIGNS

Supplements is a brutal category to run cold. Skeptical buyers, tight claims, everyone selling the same promise.

So I built a batch, tested it cold, and let the winners scale. We're still working together.

$873K+ REVENUE · 4,214 PURCHASES

Keeping a 2x at 8-Figure Scale

So this was a luggage brand, already big, already doing 8 figures when they brought me in.

At that size you can't afford a slump. Every batch has to keep the account profitable while spend keeps climbing. That's a different kind of pressure than launching something new.

I kept the angles coming and let the winners carry the budget. Ended up around $873K back on $426K spent.

$0 → $200K+ · 90 DAYS

From $0 to $200K+ Spend in 90 Days

A skincare brand I'd worked with before decided to launch something new, and brought me in from day one. Fresh account, zero data, zero winning history. In 90 days, the creative found several clear winners that scaled past $200K in spend together.

That brand is now an 8-figure DTC skincare brand.